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Reputation Management In A Crisis

 

Last week, we discussed the importance of reputation management and how risky it can be. Controlling public perception is always important, but it is absolutely crucial in a crisis situation. When something goes wrong in your organization, managing public perception will prevent a simple mistake from becoming catastrophic. Key sectors for crisis management include ethics, quality, safety, and security.

Topics: planning for a crisis reputation risk reputation risk management crisis management plan crisis risk management

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